Like millions of other website owners, I use Google Analytics on tomware.ch.
Google Analytics is a piece of software that grabs data about my visitors (you). It’s something like an advanced server log.
- What website you came from to get here.
- How long you stay for.
- What kind of computer you’re using.
- And quite a bit more.
The tracking information allows me to better understand the kind of people who come to my site and what content they’re reading.